Color is the Point

I'm Amrita, a.k.a. AmBam. I make bold, maximalist art rooted in South Asian culture, and I put it on everything. Wear it. Hang it. Carry it.

Shop The Cotton Edit

Our Bestseller: Gulab

Our best-selling print is an array of colorful florals inspired by the Phulkari tradition of Punjab.

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Shop by Collection

  • Morni - Ambam Art

    Morni

    The peacock. Found in Punjabi music, woven into our clothing, stamped into... 

    Morni

  • Holi - Ambam Art

    Holi

    Celebrate Color. Embrace Joy. Inspired by the vibrant spirit of Holi, this... 

    Holi

  • Midnight Bloom - Ambam Art

    Dark Flora

    Dark, lush, unapologetic.Dark Flora is original AmBam artwork that takes the familiar... 

    Dark Flora

  • Midnight Bloom - Ambam Art

    Midnight Bloom

    Discover the Enchanting Midnight Bloom Pattern Collection Immerse yourself in the captivating... 

    Midnight Bloom

  • Phulkari - Ambam Art

    Phulkari

    Discover our stunning Phulkari pattern collection, inspired by the vibrant traditional embroidery... 

    Phulkari

  • Gulab - Ambam Art

    Gulab

    Step into a garden of vibrant roses with our Gulab pattern collection.... 

    Gulab

  • Floral Fantasy - Ambam Art

    Floral Fantasy

    Enter a World of Floral Fantasy Lose yourself in the intricate beauty... 

    Floral Fantasy

  • Bandhani - Ambam Art

    Bandhani

    Immerse yourself in the mesmerizing world of Bandhani, the ancient tie-dye art... 

    Bandhani

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